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Will Yahoo's Tumblr follow Google's YouTube path? /

Yahoo is buying blogging network Tumblr for about $1.1 billion as CEO Marissa Mayer seeks to lure users and advertisers with her priciest acquisition to date. Former Google Executive John Saroff speaks with Emily Chang on Bloomberg Television's 'Bloomberg West.'

Bibliographic Details
Corporate Author: Bloomberg News (Firm) (Producer)
Other Authors: Chang, Emily (Speaker), Saroff, John (Speaker)
Format: Video
Language:English
Language Notes:In English.
Published: New York : Bloomberg, 2013.
Series:Business and education in video
Subjects:
Social media.
Social Media
Médias sociaux.
Television news programs.
Téléjournaux.
Online Access:Connect to this streaming video (Alexander Street Press)
Description
Summary:Yahoo is buying blogging network Tumblr for about $1.1 billion as CEO Marissa Mayer seeks to lure users and advertisers with her priciest acquisition to date. Former Google Executive John Saroff speaks with Emily Chang on Bloomberg Television's 'Bloomberg West.'
Item Description:Title from resource description page (viewed Apr. 28, 2014).
Physical Description:1 online resource (6 min.).
Playing Time:00:05:48
ISBN:9781503483071
150348307X