rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Advertising layout
    sub title: space allocations
    part number: Part 1
  name:
    name part: D.E. Visuals (Firm)
    role:
      role term: pro
  type of resource: moving image
  genre: videorecording
  genre: Educational films.
  genre: Films éducatifs.
  origin info:
    place:
      place term: flu
    place:
      place term: Sunrise, FL
    publisher: D.E. Visuals
    date issued: 2011
    issuance: monographic
  language:
    language term: eng
  physical description:
    reformatting quality: access
    form: remote
    extent: 1 online resource (20 min.).
  abstract: Excellent for any course in advertising, advertising creative, or graphic design. Suggests the proper space allocation for the illustration, headline, copy and logo. Discusses whether to use a photograph or original art for the illustration. Covers headline issues such as overprinting, reverse type and typefaces. Shows examples of the optical enter, symmetrical and asymmetrical balance and the Kodak 'rule of thirds.' Covers the layout techniques of vertical half, horizontal half, corner half, white space, bleed, and borders. Concludes with a discussion and examples of 'simplicity', 'unity' and 'harmony' in layout design.
  target audience: general
  note: produced by D.E. Visuals.
  note: Title from resource description page (viewed Mar. 12, 2014).
  note: This edition in English.
  subject:
    topic: Communication in design
  subject:
    topic: Advertising
  subject:
    topic: Communication en design
  subject:
    topic: Advertising
  subject:
    topic: Communication in design
  related item:
    title info:
      title: Global business and economics in video
  related item:
    title info:
      title: Advertising layout. Part 1
    origin info:
      publisher: Sunrise, FL : D.E. Visuals, 2011 publisher catalog number
    identifier: DE 120A
  identifier: http://proxy.library.tamu.edu/login
  record info:
    record content source: ALSTP
    record creation date: 140312
    record change date: 20241201231107.1
    record identifier: in00005558507
    language of cataloging:
      language term: eng