Game changers. Episode 6, Richard Branson /
From Virgin Records to Virgin Airlines to Virgin Galactic, he took the power and possibilities of branding to new heights. In the process, he reinvented the role of the entrepreneur, becoming his own best pitchman and turning himself into a living symbol of the Virgin brand. Along the way, Branson b...
| Other Authors: | , |
|---|---|
| Format: | Video |
| Language: | English |
| Language Notes: | In English. |
| Published: |
District of Columbia :
MagellanTV,
2011.
|
| Series: | Academic Video Online
|
| Subjects: | |
| Online Access: | Connect to this streaming video (Alexander Street Press) |
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