Cover Image

The marketing series. 1, The internet revolution /

This program shows how Internet technology has influenced marketing over the past 50 years. It also explores relationship marketing in terms of recent developments in communication.

Bibliographic Details
Format: Video
Language:English
Language Notes:In English.
Published: London, England : TV Choice, 2010.
Series:Academic Video Online
Subjects:
Internet marketing > Great Britain.
Marketing > History.
Marketing sur Internet > Grande-Bretagne.
Marketing > Histoire.
Internet marketing
Marketing
Great Britain
documentary film.
Documentary films
History
Documentary films.
Documentaires.
Online Access:Connect to this streaming video (Alexander Street Press)
Description
Summary:This program shows how Internet technology has influenced marketing over the past 50 years. It also explores relationship marketing in terms of recent developments in communication.
Item Description:Title from title screen (viewed October 16, 2018).
Physical Description:1 online resource (31 min.)
Playing Time:00:31:23