http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
Consumer Choice analyzes diminishing marginal utility and its role in utility maximizing consumer behavior. Profit maximizing behavior of businesses and an efficient outcome of these concepts are presented, as well as market failures and the inability to reach efficient outcomes.
Title from resource description page (viewed April 25, 2019).