GoldieBlox engineer love of building in young girls /

Debra Sterling, founder & CEO at GoldieBlox, explains the aim of her new series of toys targeting young girls to spark their love of building in the hopes of generating female engineers in the future. She speaks on Bloomberg Television's 'In The Loop.'

Bibliographic Details
Corporate Author: Bloomberg News (Firm) (Producer)
Format: Video
Language:English
Language Notes:In English.
Published: New York : Bloomberg, 2013.
Series:Business and education in video
Subjects:
Online Access:Connect to this streaming video (Alexander Street Press)
Description
Summary:Debra Sterling, founder & CEO at GoldieBlox, explains the aim of her new series of toys targeting young girls to spark their love of building in the hopes of generating female engineers in the future. She speaks on Bloomberg Television's 'In The Loop.'
Item Description:Title from resource description page (viewed Apr. 28, 2014).
Physical Description:1 online resource (3 min.).
Playing Time:00:02:44