Cover Image

Event marketing.

Discusses both the marketing of an event and marketing with an event. Covers social entertainment events such as fairs, festivals, cause-related, and street events. Also covers business events such as trade shows, seminars and expos.

Bibliographic Details
Corporate Author: D.E. Visuals (Firm)
Format: Video
Language:English
Published: Sunrise, FL : D.E. Visuals, 2010.
Series:Business and economics video online.
Subjects:
Marketing > Management.
Publicity.
Special events industry.
Special events > Marketing.
Special events > Planning.
Advertising.
Marketing > Gestion.
Publicité.
Événements spéciaux > Industrie.
Événements spéciaux > Marketing.
Événements spéciaux > Planification.
Advertising
Marketing > Management
Publicity
Special events industry
Special events > Marketing
Special events > Planning
Alexander Street Video.
Educational films
Educational films.
Films éducatifs.
Online Access:Connect to this streaming video (Alexander Street Press)
Description
Summary:Discusses both the marketing of an event and marketing with an event. Covers social entertainment events such as fairs, festivals, cause-related, and street events. Also covers business events such as trade shows, seminars and expos.
Physical Description:1 online resource (approximately 23 min.)