Kansei/affective engineering /

Mac or PC? Kindle["! or Sony® Reader? iPhone, or BalckBerry®? With so many products to choose from, how do you sway your customer's purchasing behavior in your favor? These are the questions that Kansei Engineering answers. Based on a market-in, customer-oriented philosophy, Kansei or Affe...

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Bibliographic Details
Corporate Author: Taylor & Francis
Other Authors: Nagamachi, Mitsuo, 1936-
Format: eBook
Language:English
Published: Boca Raton, FL : CRC Press, ©2011.
Series:Industrial innovation series.
Subjects:
Online Access:Connect to the full text of this electronic book
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