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Principles of mass communication /

Introduces students to mass communication, a broad field that encompasses the communication of information to the public through a wide range of mass-media outlets, from print magazines and newspapers to interactive, multimedia-oriented websites and apps. The history of mass communication spans cent...

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Bibliographic Details
Other Authors: Crelin, Joy (Editor)
Format: Book
Language:English
Published: Ipswich, Massachusetts : Amenia, NY : Salem Press, a division of EBSCO Information Services, Inc. ; Grey House Publishing, [2024]
Series:Principles of science (Salem Press)
Subjects:
Mass media.
Mass media > Influence.
Mass media > Social aspects.
Mass media and culture.
Digital media.
Digital media > Influence.
Digital media > Social aspects.
Journalism.
Popular culture.
Médias.
Médias > Influence.
Médias > Aspect social.
Médias et culture.
Journalisme.
Culture populaire.
mass media.
journalism.
popular culture.
Description
Summary:Introduces students to mass communication, a broad field that encompasses the communication of information to the public through a wide range of mass-media outlets, from print magazines and newspapers to interactive, multimedia-oriented websites and apps. The history of mass communication spans centuries, and changes within that field have often occurred alongsideand at times spurred onsocial change, the rise and fall of industries, and shifts in the geopolitical landscape.
Physical Description:xv, 597 pages : illustrations (some color) ; 26 x 21 cm.
Bibliography:Includes bibliographical references, glossary and index.
ISBN:9781637007488
1637007485