Ethnographic research.

Dr. Lakshmi Srinivas describes her ethnographic research into audience behavior at movie theaters in India. She highlights the challenges she faced, including shifting research populations, working in the dark, and creating her own research design.

Bibliographic Details
Format: Video
Language:English
Language Notes:Closed-captioned in English.
Published: Los Angeles, CA : SAGE Publications, Inc., 2014.
Series:Investigating the Social World, 8e ; 10.
Subjects:
Online Access:Connect to this streaming video
Description
Summary:Dr. Lakshmi Srinivas describes her ethnographic research into audience behavior at movie theaters in India. She highlights the challenges she faced, including shifting research populations, working in the dark, and creating her own research design.
Physical Description:1 online resource (1 video file (4 min., 11 sec.)) : sound, colour.
ISBN:9781506367132
1506367135