| Tag |
First Indicator |
Second Indicator |
Subfields |
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|
|
|a (OCoLC)on1001320779
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|
|
|a UAB
|b eng
|e rda
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|a 302.23
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| 049 |
|
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|a TXAM
|
| 245 |
0 |
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|a Joseph Turow discusses advertising, media economics & media industries.
|
| 264 |
|
1 |
|a London, UK :
|b SAGE Publications Ltd.,
|c 2015.
|
| 300 |
|
|
|a 1 online resource (1 video file (44 min., 41 sec.)) :
|b sound, colour
|
| 336 |
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|a two-dimensional moving image
|b tdi
|2 rdacontent
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|
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|
| 338 |
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1 |
|
|a SAGE video experts
|
| 511 |
0 |
|
|a Presenter, Joseph Turow, Ph. D.
|
| 520 |
8 |
|
|a In the interview Joseph Turow, a professor of communications, discuss some key topics of advertising and the media industry. Learn about the benefits that the media industry can offer future students and the audiences. Also discover how mass communication has changed over the years with advances of technology and the digital media. These advances have further changed the way advertisers reach the consumers and how the consumers view advertisements through technology. Turow offers insight on the direction media is heading.
|
| 546 |
|
|
|a Closed-captions in English.
|
| 588 |
0 |
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|a Online resource; title from home page (viewed on June 15, 2015).
|
| 650 |
|
0 |
|a Mass media.
|
| 650 |
|
0 |
|a Advertising.
|
| 650 |
|
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|a Médias.
|
| 650 |
|
7 |
|a mass media.
|2 aat
|
| 650 |
|
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|a Advertising.
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| 650 |
|
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|a Mass media.
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| 655 |
|
2 |
|a Webcast
|
| 655 |
|
7 |
|a Nonfiction television programs.
|2 fast
|0 (OCoLC)fst01710270
|
| 655 |
|
7 |
|a Internet videos.
|2 fast
|0 (OCoLC)fst01750214
|
| 655 |
|
7 |
|a Nonfiction television programs.
|2 lcgft
|
| 655 |
|
7 |
|a Internet videos.
|2 lcgft
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| 655 |
|
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|a Émissions télévisées autres que de fiction.
|2 rvmgf
|
| 655 |
|
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|a Vidéos sur Internet.
|2 rvmgf
|
| 700 |
1 |
|
|a Turow, Joseph,
|e on-screen presenter.
|
| 830 |
|
0 |
|a SAGE video experts.
|
| 856 |
4 |
0 |
|u http://proxy.library.tamu.edu/login?url=https://sk.sagepub.com/video/joseph-turow-discusses-advertising-media-economics-and-media-industries
|z Connect to this streaming video
|t 0
|
| 955 |
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|
|a SAGE Video Media Communication and Cultural Studies
|
| 994 |
|
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|a 92
|b TXA
|
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|
| 952 |
f |
f |
|a Texas A&M University
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|e P90
|h Library of Congress classification
|
| 998 |
f |
f |
|a P90
|t 0
|l Available Online
|