Christian Kloeckner defines theory of planned behavior.

Dr Christian Kloeckner provides an overview of planned behavior theory, which is used to explain deliberate decision making. He uses purchasing organic food and electric cars as examples of how the theory is applied. Attitudes, subjective norms, and perceived behavioral control influence intentions...

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Bibliographic Details

Format:	Video
Language:	English
Language Notes:	Closed-captions in English.
Published:	London, United Kingdom : SAGE Publications Ltd, 2016.
Subjects:	Attitude (Psychology) Human behavior. Prediction (Psychology) Attitude (Psychologie) Comportement humain. Prédiction (Psychologie) human behavior. Internet videos. Nonfiction television programs. Émissions télévisées autres que de fiction. Vidéos sur Internet.
Online Access:	Connect to this streaming video