Marketing insights : an interview with Wesley Friske.

Wesley Friske, PhD, assistant professor of marketing at Missouri State University, discusses branding, social media marketing, ethical challenges, customer experience, and audience attention.

Bibliographic Details

Other Authors:	Friske, Wesley (Academic.)
Format:	Video
Language:	English
Language Notes:	Closed-captioned in English.
Published:	London : SAGE Publications Ltd, 2019.
Subjects:	Branding (Marketing) Internet marketing. Business ethics. Customer relations. Stratégie de marque. Marketing sur Internet. Morale des affaires. branding.
Online Access:	Connect to this streaming video