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Frank R. Kardes defines omission neglect.

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Dr Frank R. Kardes discusses omission neglect, which refers to the idea that consumers are insensitive to missing information. This can lead to an illusion of knowledge, poor judgment, and regretful decisions. Missing information cues, comparative judgment contexts, and positive affect can help peop...

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Bibliographic Details
Format: Video
Language:English
Language Notes:Closed-captions in English.
Published: London, United Kingdom : SAGE Publications Ltd, 2016.
Subjects:
Decision making.
Decision Making
Prise de décision.
decision making.
Webcast
Internet videos.
Nonfiction television programs.
Émissions télévisées autres que de fiction.
Vidéos sur Internet.
Online Access:Connect to this streaming video
Description
Summary:Dr Frank R. Kardes discusses omission neglect, which refers to the idea that consumers are insensitive to missing information. This can lead to an illusion of knowledge, poor judgment, and regretful decisions. Missing information cues, comparative judgment contexts, and positive affect can help people think about greater possibilities.
Physical Description:1 online resource (1 video file (6 min., 30 sec.)) : sound, colour
Audience:Specialized.
ISBN:9781473978249
1473978246