Body commodification.
Body commodification involves the ways societal and cultural values, such as youth, beauty, wealth and sexual prowess, are embedded into products vis-a-vis branding and advertising and which are then internalized by the consumer.
| Format: | Video |
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| Language: | English |
| Language Notes: | Closed-captions in English. |
| Published: |
London, United Kingdom :
SAGE Publications Ltd.,
2015.
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| Series: | SAGE video shorts.
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| Subjects: | |
| Online Access: | Connect to this streaming video |
| Summary: | Body commodification involves the ways societal and cultural values, such as youth, beauty, wealth and sexual prowess, are embedded into products vis-a-vis branding and advertising and which are then internalized by the consumer. |
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| Physical Description: | 1 online resource (1 video file (1 min., 23 sec.)) : sound, colour |
| ISBN: | 9781473936614 1473936616 |