APA (7th ed.) Citation

Bradlow, E. (2016). Application/case studies: The future of marketing is business analytics. Wharton.

Chicago Style (17th ed.) Citation

Bradlow, Eric. Application/case Studies: The Future of Marketing Is Business Analytics. [Place of publication not identified]: Wharton, 2016.

MLA (9th ed.) Citation

Bradlow, Eric. Application/case Studies: The Future of Marketing Is Business Analytics. Wharton, 2016.