Customer centricity 2.

If used correctly, strategic marking and customer centrality can help a business succeed and prosper. To succeed as a marketer, you must try to get inside the minds of the customers. Promotions, loyalty satisfaction segmentation, and leadership skills are discussed.

Bibliographic Details
Format: Video
Language:English
Language Notes:Closed-captions in English.
Published: London, United Kingdom : SAGE Publications Ltd, 2016.
Series:Strategic marketing ; 3.
Subjects:
Online Access:Connect to this streaming video
Description
Summary:If used correctly, strategic marking and customer centrality can help a business succeed and prosper. To succeed as a marketer, you must try to get inside the minds of the customers. Promotions, loyalty satisfaction segmentation, and leadership skills are discussed.
Physical Description:1 online resource (1 video file (33 min., 2 sec.)) : sound, colour
Audience:Specialized.
ISBN:9781473981522
1473981522