Mass communication (from theory to practice) : a conversation with with Denis McQuail.

Imminent mass communications scholar Denis McQuail discusses the ever-changing definition of mass media. From its beginnings in newspaper and radio to today's newest participatory media platforms, McQuail shares his expertise and insight about the influence of media on politics, society and ind...

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Bibliographic Details
Other Authors: Burton, Howard (Interviewer)
Format: Video
Language:English
Language Notes:Closed-captions in English.
Published: London, United Kingdom : SAGE Publications, Ltd., [2015]
Subjects:
Online Access:Connect to this streaming video
Description
Summary:Imminent mass communications scholar Denis McQuail discusses the ever-changing definition of mass media. From its beginnings in newspaper and radio to today's newest participatory media platforms, McQuail shares his expertise and insight about the influence of media on politics, society and individuals.
Item Description:Previously issued: 2014.
Physical Description:1 online resource (1 video file (1 hr., 2 min., 17 sec.)) : sound, colour
ISBN:9781473941595
1473941598