Allyson Holbrook discusses questionnaire design.

Dr Allyson Holbrook discusses questionnaire design and survey research methods. Questionnaire design is important to survey research because small changes on the questionnaire can change the responses. Holbrook discusses survey research, her research on question wording, and the developments in the...

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Bibliographic Details
Format: Video
Language:English
Language Notes:Closed-captions in English.
Published: United Kingdom : SAGE Publications Ltd, 2016.
Subjects:
Online Access:Connect to this streaming video
Description
Summary:Dr Allyson Holbrook discusses questionnaire design and survey research methods. Questionnaire design is important to survey research because small changes on the questionnaire can change the responses. Holbrook discusses survey research, her research on question wording, and the developments in the field.
Physical Description:1 online resource (1 video file (26 min., 11 sec.)) : sound, colour
Audience:Specialized.
ISBN:9781473999794
1473999790