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Toxic sludge is good for you : the public relations industry unspun /

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Tracks the development of the PR industry from early efforts to win popular American support for World War I to the role of crisis management in controlling the damage to corporate image. The video analyzes the tools public relations professionals use to shift our perceptions including a look at the...

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Bibliographic Details
Corporate Author: Media Education Foundation
Other Authors: Robb, Margo (Producer), Alper, Loretta (Producer), Jhally, Sut (Producer), Goodman, Amy, 1957- (Narrator)
Format: Video DVD
Language:English
Language Notes:Soundtrack in English with optional subtitles in English or Spanish.
Published: Northampton, MA : Media Education Foundation, ©2003.
Subjects:
Corporations > Public relations > United States.
Industrial publicity > Corrupt practices > United States.
Corporations > Corrupt practices > United States.
Public relations firms > Corrupt practices > United States.
Entreprises > Relations publiques > États-Unis.
Publicité industrielle > Pratiques déloyales > États-Unis.
Entreprises > Pratiques déloyales > États-Unis.
Agences de relations publiques > Pratiques déloyales > États-Unis.
Sociétés > Relations publiques > États-Unis.
Sociétés > Pratiques déloyales > États-Unis.
Corporations > Corrupt practices.
Corporations > Public relations.
Public relations firms > Corrupt practices.
United States.
DVD.
Video.
Nonfiction films.
Historical films.
Documentary films.
Educational films.
Documentaires.
Films historiques.
Films autres que de fiction.
Online Access:Connect to this streaming video
Table of Contents:
  • The PR industry
  • Roots in conflict
  • Not local, not news
  • Third party advocacy
  • Selling wars
  • Controlling damage & managing crisis
  • Silencing debate.