Choices in a chaotic campaign : understanding citizens' decisions in the 2020 election /

Examines the historic 2020 presidential election to explore citizens' dynamic responses to different elements of the campaign. Develops the citizen-centered theory of campaigns, arguing people's psychological predispositions and political predilections affect assessments of campaign events...

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Bibliographic Details
Main Authors: Fridkin, Kim, 1962- (Author), Kenney, Patrick J. (Author)
Format: Book
Language:English
Published: Cambridge ; New York : Cambridge University Press, [2024].
Subjects:
Description
Summary:Examines the historic 2020 presidential election to explore citizens' dynamic responses to different elements of the campaign. Develops the citizen-centered theory of campaigns, arguing people's psychological predispositions and political predilections affect assessments of campaign events and issues, ultimately altering citizens' voting decisions.
Physical Description:xiv, 263 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references (pages 225-252) and index.
ISBN:9781009445917
100944591X
9781009445870
1009445871