Aravind Eye Hospital in Chennai : delivering compassionate care in pandemic times /

Aravind Eye Care System (AECS), a successful eye care system in South India, employed a unique cross-subsidization business model to provide affordable eye care to the disadvantaged and eliminate needless blindness. In 2017, AECS expanded to Chennai, aiming to replicate its success. However, the COV...

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Bibliographic Details
Main Authors: Mukherjee, Saral (Author), Chandwani, Rajesh (Author)
Format: eBook
Language:English
Published: London : Indian Institute of Management, Ahmedabad, 2024.
Series:SAGE Business cases.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:Aravind Eye Care System (AECS), a successful eye care system in South India, employed a unique cross-subsidization business model to provide affordable eye care to the disadvantaged and eliminate needless blindness. In 2017, AECS expanded to Chennai, aiming to replicate its success. However, the COVID-19 pandemic in March 2020 led to a drastic drop in patient volume, challenging the model's sustainability and the organization's mission. The case explores the challenges faced by AECS during March-July 2020, including the risk of blindness for vulnerable patients, employee morale, and operational disruptions. Dr. S. Aravind, Chief Medical Officer of AEH Chennai, had to reinforce the organization's culture and adapt the efficiency-oriented model to build resilience. The pandemic revealed societal fault lines and the need for organizational changes.
Physical Description:1 online resource : illustrations.
ISBN:9781071946053
1071946056