rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: EV Electra
    sub title: a new player in the electric vehicle market with a social purpose
  name:
    name part: Elhajjar, Samer I.
    role:
      role term: creator
    role:
      role term: author.
  name:
    name part: Yacoub, Laurent
    role:
      role term: author.
  type of resource: text
  genre: Electronic books.
  origin info:
    place:
      place term: enk
    date issued: 2024
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: 1 online resource.
  abstract: EV Electra is an upcoming electric vehicle (EV) start-up in the Middle East set to launch in 2024. The company is aligned with the growing demand for sustainable transportation but is facing significant obstacles in brand recognition and competition with established players in the automotive industry, which is dominated by big brands in countries like the United States and China. A consulting team has been tasked with addressing these challenges, ultimately providing suggestions to help EV Electra overcome these hurdles.
  target audience: specialized
  note: Samer Elhajjar, Laurent Yacoub.
  subject:
    topic: Sustainable transportation
    genre: Case studies
  classification: HE147.65 .E44 2024
  classification: 388
  related item:
    title info:
      title: SAGE business cases
  identifier: 9781071928592
  identifier: 1071928597
  identifier: http://proxy.library.tamu.edu/login
  record info:
    record content source: SGPBL
    record creation date: 231221
    record change date: 20240923172056.7
    record identifier: in00005500605
    language of cataloging:
      language term: eng