Artificial intelligence for hiring and induction : the Unilever experience /

This case describes how Unilever Plc, based in London, the United Kingdom, has used artificial intelligence and video-based recruitment to assess job candidates' suitability using AI machine learning algorithms. By 2022, half of job candidates hired at Unilever came through the AI-based recruit...

Full description

Bibliographic Details
Main Authors:	Agnihotri, Arpita (Author), Bhattacharya, Saurabh (Author)
Format:	eBook
Language:	English
Published:	London : SAGE Publications: SAGE Business Cases Originals, 2024.
Series:	SAGE Business cases.
Subjects:	Employee selection > Technological innovations > Case studies. Artificial intelligence > Case studies. Personnel > Sélection > Innovations > Études de cas. Intelligence artificielle > Études de cas. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Summary:	This case describes how Unilever Plc, based in London, the United Kingdom, has used artificial intelligence and video-based recruitment to assess job candidates' suitability using AI machine learning algorithms. By 2022, half of job candidates hired at Unilever came through the AI-based recruitment system. Unilever also introduced chatbots to smooth the induction process and answer employees' basic HR queries. The company remains interested in ways to refine the AI-based recruitment process, which has brought significant cost savings to Unilever. Some experts criticize AI-based recruitment, especially for its potential biases. This case encourages students to critically evaluate both the effectiveness of AI-based recruitment and its possible pitfalls.
Physical Description:	1 online resource.
ISBN:	9781071921470 1071921479