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Klick Health : global pandemic crisis management /

The largest private health marketing company in the world, Klick Health, is led by Lori Grant. She and Leerom Segal, the CEO of Klick, listened to news reports about a mysterious illness that was killing hundreds of people in Wuhan, China. In a matter of hours, they produced a nine-point safety prot...

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Bibliographic Details
Main Authors: White, Jennifer, active 2023 (Author), Licholai, Gregory P., 1964- (Author)
Format: eBook
Language:English
Published: London : Yale School of Management, 2021.
Series:SAGE business cases.
Subjects:
Crisis management > China.
COVID-19 Pandemic, 2020- > China.
Gestion de crise > Chine.
Pandémie de COVID-19, 2020- > Chine.
Crisis management
China
Since 2020
Electronic books.
Online Access:Connect to the full text of this electronic book
Description
Summary:The largest private health marketing company in the world, Klick Health, is led by Lori Grant. She and Leerom Segal, the CEO of Klick, listened to news reports about a mysterious illness that was killing hundreds of people in Wuhan, China. In a matter of hours, they produced a nine-point safety protocol and business continuity plan. The Toronto headquarters as well as the Philadelphia and New York locations of Klick Health were shut down. Within days, all workers were returned to their bases of operations in Toronto or New York. After the COVID-19 epidemic, Klick Health released its nine-point safety policy.
Physical Description:1 online resource.
ISBN:9781071910757
1071910752