Live history : structuring innovation for an international theatre company /

A successful international startup theatre company in the arts must devise a formalized innovation structure around a creative process. During the recent COVID-19 pandemic, the theatre company needed to change their innovation process to account for dispersed employees. With theatre venues closed an...

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Bibliographic Details
Main Author: Bowen, James, 1962- (Author)
Format: eBook
Language:English
Published: London : SAGE Publications: SAGE Business Cases Originals, 2024.
Series:SAGE Business cases.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:A successful international startup theatre company in the arts must devise a formalized innovation structure around a creative process. During the recent COVID-19 pandemic, the theatre company needed to change their innovation process to account for dispersed employees. With theatre venues closed and gatherings of people not possible, a business model that assumes people could meet in person and interact is in peril. Without the possibly of in-person customer and employee events, both the revenue stream and collaboration process of Live History might not be possible and the company faces a disastrous and potential company-ending event. However, in the midst of the crisis, could this be an opportunity to formalize the creative process and make it more inclusive, dynamic, fast, and strategic?
Physical Description:1 online resource.
ISBN:9781071928868
1071928864