TA Telecom : innovation in a rapidly changing industry /

This case presents a study of TA Telecom a company that constantly adapts itself within an ever-changing industry. TA Telecom begins at a slow and secure starting point - initially with only one single client to establish its footing. As the industry and market change rapidly, however, so does the c...

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Bibliographic Details
Main Authors:	Ismail, Ayman (Author), Johnson, Brendon (Author)
Format:	eBook
Language:	English
Published:	London : El Khazindar Business Research and Case Center, The American University in Cairo School of Business, 2022.
Series:	SAGE Business cases.
Subjects:	Technological innovations > Case studies. Creative ability in technology > Case studies. Innovations > Études de cas. Créativité en technologie > Études de cas. Creative ability in technology Technological innovations Electronic books. Case studies
Online Access:	Connect to the full text of this electronic book

Description
Summary:	This case presents a study of TA Telecom a company that constantly adapts itself within an ever-changing industry. TA Telecom begins at a slow and secure starting point - initially with only one single client to establish its footing. As the industry and market change rapidly, however, so does the company and its structure. TA Telecom seeks to develop internal structures that allow it to not just keep up, but also to stay ahead of the curve. It works to embed creativity, efficiency, and adaptation in a structured environment that allows all employees to participate.
Item Description:	Originally Published InIsmail, A. & Johnson, B. (2022). TA Telecom: Innovation in a Rapidly Changing Industry. Cairo, Egypt: The American University in Cairo, School of Business.
Physical Description:	1 online resource.
ISBN:	9781529605761 1529605768