Cover Image

The logic of opening Suning Stores /

This case analyzes the logic of opening Suning Stores from three perspectives: the two times of transformation of Suning, the logic of the community traffic, and the profit logic of the stores.

Bibliographic Details
Main Authors: Yang, Bo, active 2019 (Author), Li, Dongxian (Author), Dong, Hao, active 2019 (Author), Zhang, Xinrui (Author)
Format: eBook
Language:English
Published: London : Renmin University, 2019.
Series:SAGE business cases
Subjects:
New business enterprises > Case studies.
Stores, Retail > Management > Case studies.
Entrepreneurship > Case studies.
Nouvelles entreprises > Études de cas.
Magasins > Gestion > Études de cas.
Entrepreneuriat > Études de cas.
Entrepreneurship.
New business enterprises.
Stores, Retail > Management.
Electronic books.
Case studies.
Online Access:Connect to the full text of this electronic book
Description
Summary:This case analyzes the logic of opening Suning Stores from three perspectives: the two times of transformation of Suning, the logic of the community traffic, and the profit logic of the stores.
Item Description:Originally Published InYang, B., Li, D., Dong, H., & Zhang, X. (2019). The Logic of Opening Suning Stores. Beijing, China: Renmin University Business School.
Physical Description:1 online resource : illustrations.
Bibliography:Includes bibliographical references.
ISBN:9781529764406
1529764408