Food Forward : how volunteer teams move surplus produce from tree to table /

Food Forward's volunteers call it "fruit therapy" to harvest excess fruit from citrus trees throughout Los Angeles knowing it will soon feed food insecure families. Through all of the nonprofit's surplus produce programs in 2020, the team rescued 62.5 million pounds of nutritious...

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Bibliographic Details
Main Author: Silver, Nora (Author)
Format: eBook
Language:English
Published: London : The Berkeley-Haas Case Series. University of California, Berkeley. Haas School of Business, 2021.
Series:SAGE Business cases.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:Food Forward's volunteers call it "fruit therapy" to harvest excess fruit from citrus trees throughout Los Angeles knowing it will soon feed food insecure families. Through all of the nonprofit's surplus produce programs in 2020, the team rescued 62.5 million pounds of nutritious fruits and vegetables, fed well over one-million people, and even organized 2,037 socially-distanced volunteer events during the COVID-19 shut-downs. The team, comprising 37 engaged staff and 4,100 dedicated volunteers, worked together to overcome the imbalance of food waste and people who lacked enough to eat. How did Food Forward maintain and motivate such a large volunteer group to help bridge the hunger gap--and what role would they play in the organization's future?
Item Description:Orginally Published InSilver, N. (2021). Food Forward: How Volunteer Teams Move Surplus Produce from Tree to Table. The Berkeley-Haas Case Series. University of California, Berkeley. Haas School of Business.
Physical Description:1 online resource : illustrations.
ISBN:9781529798258
1529798256