The way of Ash Cloud to digital transformation /

The case describes the successful process of Ash Cloud Co. in digital transformation. The company started bare-handed 16 years ago, relying neither on concept speculation nor on capital operation, and it concentrated its efforts for more than ten years to the factory and management and finally forge...

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Bibliographic Details
Main Author: Zhang, Zhiqiang, active 2020 (Author)
Format: eBook
Language:English
Published: London : Renmin University, 2020.
Series:SAGE business cases
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:The case describes the successful process of Ash Cloud Co. in digital transformation. The company started bare-handed 16 years ago, relying neither on concept speculation nor on capital operation, and it concentrated its efforts for more than ten years to the factory and management and finally forged an excellent enterprise. The company now has stable business, efficient management, and advanced technology. The company is still medium-sized in scale, but, relying on its self-developed mobile terminal management system, the company had achieved digital management in full range and whole process. The company manager could easily get the real-time data concerning various aspects of the company, such as business, procurement, production, sales, administration, logistics, personnel, and so on, through smartphones, and issued decision-making instructions in time. This unique and efficient management method has won great advantages for the company. It not only improved the company's ability to adapt to the market, reduced the company's management cost and production cost, but also reduced the error rate and scrap rate, as well as improved the production condition and environment and realized the ideal of a "decent factory." Instructors can inspire and guide students based on the story of Ash Cloud's digital transformation to think about the relevant case problems.
Item Description:Originally Published InZhang, Z. (2020). The Way of Ash Cloud to Digital Transformation. Beijing, China: Renmin University Business School.
Physical Description:1 online resource.
Bibliography:Includes bibliographical references.
ISBN:9781529768626
1529768624