SpiceJet : turnaround in the aviation industry /

Ajay Singh, chairman and managing director of SpiceJet, had changed the face of aviation in India, while adopting measures that turned around the airline's performance. The case highlights Singh's managerial and leadership decisions, particularly in areas focusing on developing a low-cost...

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Bibliographic Details
Main Authors:	Sahay, Arunaditya (Author), Banerjee, Tushar Sankar (Author)
Format:	eBook
Language:	English
Published:	London : SAGE Publications: SAGE Business Cases Originals, 2020.
Series:	SAGE Business Cases.
Subjects:	SpiceJet > Case studies. Airlines > India > Management > Case studies. Leadership > Case studies. Compagnies de transport aérien > Inde > Gestion > Études de cas. Leadership > Études de cas. Airlines > Management Leadership India Electronic books. Case studies Case studies. Études de cas.
Online Access:	Connect to the full text of this electronic book

Description
Summary:	Ajay Singh, chairman and managing director of SpiceJet, had changed the face of aviation in India, while adopting measures that turned around the airline's performance. The case highlights Singh's managerial and leadership decisions, particularly in areas focusing on developing a low-cost business model for the airline. Through various strategic initiatives, the company bounced back from a near shutdown to operate in a profitable manner. This case draws attention to the journey behind that strategic turnaround, describing various challenges that the business had to face.
Physical Description:	1 online resource : illustrations.
Bibliography:	Includes bibliographical references and index.
ISBN:	9781529701142 1529701147