The challenges to social entrepreneurship in Brazilian art/handicraft organizations : today and in the future /
A Estrela, a Brazilian art/handicraft social entrepreneurship cooperative that began over fifty years ago. A Estrela produces authentic art/handcraft that is sold to tourists in Rio De Janeiro. The organization promotes human development and authentic Brazilian culture through the production and sel...
| Main Authors: | , |
|---|---|
| Format: | eBook |
| Language: | English |
| Published: |
London :
International CHRIE,
2017.
|
| Series: | SAGE Business Cases.
|
| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
| Summary: | A Estrela, a Brazilian art/handicraft social entrepreneurship cooperative that began over fifty years ago. A Estrela produces authentic art/handcraft that is sold to tourists in Rio De Janeiro. The organization promotes human development and authentic Brazilian culture through the production and selling of art/handicrafts. However, today it is at risk economically, socially and culturally. To examine this case, students learn about social entrepreneurship, creating shared value and creating social value in tourism organizations as they examine the challenges of the globalization of authentic art tourism. |
|---|---|
| Item Description: | Originally Published InGreen, C. G., & Dhiyan, A. (2017). The challenges to social entrepreneurship in Brazilian art/handicraft organizations: Today and in the future. Journal of Hospitality & Tourism Cases, 5(4), 62-70. |
| Physical Description: | 1 online resource : illustrations. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781529715774 1529715776 |