Myt brewer - part b /

Kasliwal decided to deploy one of the latest prototypes and continue improving on a subsequent version. He leased out a couple of machines to offices and cafes and observed how customers interacted with the machine. Based on customers' experience and feedback, he set out to create new and impro...

Full description

Bibliographic Details
Main Authors:	Mendonca, Valerie (Author), Aggarwal, Ansita (Author)
Format:	eBook
Language:	English
Published:	London : Indian Institute of Management, Ahmedabad, 2024.
Series:	SAGE Business cases.
Subjects:	Product management > Case studies. Small business > Growth > Case studies. Produits commerciaux > Gestion > Études de cas. Petites et moyennes entreprises > Croissance > Études de cas. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Summary:	Kasliwal decided to deploy one of the latest prototypes and continue improving on a subsequent version. He leased out a couple of machines to offices and cafes and observed how customers interacted with the machine. Based on customers' experience and feedback, he set out to create new and improved prototypes. The next dilemma he faced was increasing revenue by charting a growth course for his product.
Physical Description:	1 online resource : illustrations.
ISBN:	9781071945544 1071945548