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Summer of recalls at Trader Joe's /

Popular grocery chain Trader Joe's spent its summer voluntarily recalling a variety of products because of potential contamination, drawing concern over potential vulnerabilities in its supply chain and the impact the recalls would have on the overall brand and customer loyalty. This case exami...

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Bibliographic Details
Main Author: Lawrence, Kelsey (Author)
Format: eBook
Language:English
Published: London : SAGE Publications: SAGE Business Cases Originals, 2023.
Series:SAGE business cases.
Subjects:
Trader Joe's (Firm) > Management > Case studies.
Trader Joe's (Firm)
Product recall > Case studies.
Business logistics > Case studies.
Customer loyalty > Case studies.
Brand loyalty > Case studies.
Produits commerciaux > Rappel > Études de cas.
Logistique (Organisation) > Études de cas.
Consommateurs > Fidélité > Études de cas.
Fidélité à une marque > Études de cas.
Brand loyalty
Business logistics
Customer loyalty
Management
Product recall
Electronic books.
Case studies
Online Access:Connect to the full text of this electronic book
Description
Summary:Popular grocery chain Trader Joe's spent its summer voluntarily recalling a variety of products because of potential contamination, drawing concern over potential vulnerabilities in its supply chain and the impact the recalls would have on the overall brand and customer loyalty. This case examines the reasons behind the multiple recalls and asks students to strategize how this can be avoided in the future.
Physical Description:1 online resource : illustrations.
ISBN:9781071941133
1071941135