rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Byton
    sub title: a fallen Chinese electric vehicle startup
  name:
    name part: Liang, Priscilla
    role:
      role term: creator
    role:
      role term: author.
  type of resource: text
  genre: bibliography
  genre: Electronic books.
  genre: Case studies
  origin info:
    place:
      place term: enk
    date issued: 2022
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: 1 online resource : illustrations.
  abstract: This case study presents students with the difficult entrepreneurial journey of Byton, a Chinese electric vehicle startup with global ambitions. Byton was once considered a superstar Chinese electric vehicle startup. In early 2018, the company embarked on a B-round of financing to raise funds to continue with the design and development of its luxury electric vehicles. After assessing Byton's competitive environment and business strategies, students will advise a private equity firm whether or not to invest in Byton. Students will also analyze key elements that led to Byton's success/failure, and lessons learned in managing a technology startup with global ambitions.
  target audience: specialized
  note: Priscilla Liang.
  note: Includes bibliographical references and index.
  subject:
    geographic code: a-cc---
  subject:
    topic: New business enterprises
    geographic: China
    genre: Case studies
  subject:
    topic: Business failures
    geographic: China
    genre: Case studies
  subject:
    topic: Electric vehicle industry
    geographic: China
    genre: Case studies
  subject:
    topic: Nouvelles entreprises
    geographic: Chine
    genre: Études de cas
  subject:
    topic: Véhicules électriques
    topic: Industrie
    geographic: Chine
    genre: Études de cas
  subject:
    topic: Business failures
  subject:
    topic: Electric vehicle industry
  subject:
    topic: New business enterprises
  subject:
    geographic: China
  classification: HD62.5 .L53 2022
  classification: 658.11
  related item:
    title info:
      title: SAGE business cases
  identifier: 9781529796742
  identifier: 1529796741
  identifier: http://proxy.library.tamu.edu/login
  record info:
    record content source: SGPBL
    record creation date: 211220
    record change date: 20240923171933.6
    record identifier: in00005499012
    language of cataloging:
      language term: eng