The bid for TikTok : a new partnership with Oracle

This case looks at the political pressure recently exerted on the Chinese-owned viral social media app TikTok, which faced an uncertain future under threats of being banned by the Trump administration and bids from multiple major U.S. companies - including Walmart, Microsoft, and Oracle - to acquire...

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Bibliographic Details
Main Author: Rae, Madeline
Format: eBook
Language:English
Published: London : SAGE Publications: SAGE Business Cases Originals, 2020
Subjects:
Online Access:Connect to the full text of this electronic book

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