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Unilever : making sustainable living commonplace /

Unilever's long-term ambition was profitable, sustainable, and responsible growth. But this ambition became increasingly difficult in the volatile global environment of the new millennium, characterized by low growth, geopolitical challenges, and the increasing effects of climate change. After...

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Bibliographic Details
Main Authors: Hoffman, Alan N. (Alan Nathan), 1954- (Author), Gold, Natalia (Author)
Format: eBook
Language:English
Published: London : Rotterdam School of Management, Erasmus University, 2016.
Series:SAGE business cases.
Subjects:
Unilever (Firm)
Business enterprises > Finance.
Pricing.
Prix > Fixation.
Electronic books.
Online Access:Connect to the full text of this electronic book

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