Not everyone's cup of coffee : does Starbucks have a bias problem? /
The coffeehouse chain Starbucks was in the news in 2022 when an African American customer went public with her experience and pictures of her coffee cup labeled "Monkey." This was not the first time the company faced issues of bias. A government report revealed ethnic, racial, and gender d...
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| Format: | eBook |
| Language: | English |
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London :
SAGE Publications: SAGE Business Cases Originals,
2024.
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| Series: | SAGE business cases.
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| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
| Summary: | The coffeehouse chain Starbucks was in the news in 2022 when an African American customer went public with her experience and pictures of her coffee cup labeled "Monkey." This was not the first time the company faced issues of bias. A government report revealed ethnic, racial, and gender disparities in hiring and promotion practices. Over the past five years, Starbucks has developed a significant diversity and inclusion program. This case invites students to learn about corporate culture, cognitive bias, and some elements of diversity program failure and success. It challenges them to evaluate Starbucks' current Diversity and Inclusion program and suggest areas for improvement. |
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| Physical Description: | 1 online resource. |
| ISBN: | 9781071928776 1071928775 |