Bedbugs take a bite out of the hospitality industry in France /
During Paris Fashion Week this past September, many newspapers and other media channels began to report bedbug infestations in the city. The reports indicated a rise in sightings of the pests, which created anxiety and unrest among travelers and tourists in Europe. It also presented a potential publ...
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| Format: | eBook |
| Language: | English |
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London :
SAGE Publications: SAGE Business Cases Originals,
2024.
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| Series: | SAGE Business cases.
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| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
| Summary: | During Paris Fashion Week this past September, many newspapers and other media channels began to report bedbug infestations in the city. The reports indicated a rise in sightings of the pests, which created anxiety and unrest among travelers and tourists in Europe. It also presented a potential publicity problem for France--with Paris hosting the 2024 Summer Olympics, the nation is hoping for a big boost to its tourism and hospitality industry, which dipped during the pandemic. This case asks students how to manage the problem and prevent it from getting worse. What should the French do to make tourists feel at ease and protect the interests of the hospitality industry? |
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| Physical Description: | 1 online resource : illustrations. |
| ISBN: | 9781071947951 1071947958 |