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Emirates airline : the new norm of air travel? /

In 2017, the airline industry has been at the center of a number of viral video incidents ranging from a passenger being injured while being dragged off a United Airline flight, to an American Airline's employee challenging a male passenger to a fight. With events like these, it is an opportune...

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Bibliographic Details
Main Authors: Mathe, Kimberly (Author), Finnell, Lauren (Author), Peterman, Paige (Author)
Format: eBook
Language:English
Published: London : International CHRIE, 2019.
Series:SAGE Business Cases.
Subjects:
Emirates (Airline) > Case studies.
Emirates (Airline)
Airlines > Public relations > Case studies.
Tourism.
Marketing > Management.
Compagnies de transport aérien > Relations publiques > Études de cas.
Marketing > Gestion.
Airlines > Public relations
Marketing > Management
Tourism
Electronic books.
Case studies
Case studies.
Études de cas.
Online Access:Connect to the full text of this electronic book

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