APA (7th ed.) Citation

Khan, M. A., & Khan, M. (2011). Where's the beef?: A case study of Taco Bell. International CHRIE.

Chicago Style (17th ed.) Citation

Khan, Mahmood A., and Maryam Khan. Where's the Beef?: A Case Study of Taco Bell. London: International CHRIE, 2011.

MLA (9th ed.) Citation

Khan, Mahmood A., and Maryam Khan. Where's the Beef?: A Case Study of Taco Bell. International CHRIE, 2011.