rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Baseballism
    sub title: is Japan a good play?
  name:
    name part: Biseda, Marlene A.
    role:
      role term: creator
    role:
      role term: author.
  name:
    name part: Shanahan, Doreen E.
    role:
      role term: author.
  type of resource: text
  genre: bibliography
  genre: Electronic books.
  genre: Case studies
  genre: Case studies.
  genre: Études de cas.
  origin info:
    place:
      place term: enk
    date issued: 2019
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: 1 online resource : illustrations.
  abstract: Four young entrepreneurs set out on a journey to channel their love of the game of baseball into a means for earning some income while attending college. The baseball camp they started in college eventually pivoted into a premium line of "off the field baseball apparel and accessories." The business was rapidly growing and the four founders were looking to continue to fuel the momentum for the brand. The company's founders believed that Japan, whose population has a strong affinity for baseball, could be an attractive market for the company to enter. Baseballism, however, was a small growing company with limited resources - both human capital and money. The executives realized that a misstep at this stage of their business could have a devastating impact on the company. As they contemplated expanding into foreign markets, they questioned if Japan was a potential market for Baseballism.
  target audience: specialized
  note: Marlene A. Biseda, Doreen E. Shanahan.
  note: Includes bibliographical references and index.
  subject:
    geographic code: a-ja---
  subject:
    name:
      name part: Baseballism
    topic: Management
  subject:
    topic: New business enterprises
    genre: Case studies
  subject:
    topic: International business enterprises
    genre: Case studies
  subject:
    topic: Sport clothes industry
    geographic: Japan
    genre: Case studies
  subject:
    topic: Baseball fans
    geographic: Japan
  subject:
    topic: Nouvelles entreprises
    genre: Études de cas
  subject:
    topic: Entreprises multinationales
    genre: Études de cas
  subject:
    topic: Vêtements de sport
    topic: Industrie
    geographic: Japon
    genre: Études de cas
  subject:
    topic: Base-ball
    topic: Supporters
    geographic: Japon
  subject:
    topic: Baseball fans
  subject:
    topic: International business enterprises
  subject:
    topic: Management
  subject:
    topic: New business enterprises
  subject:
    topic: Sport clothes industry
  subject:
    geographic: Japan
  classification: HD62.5 .B57 2019
  classification: 658.11
  related item:
    title info:
      title: SAGE Knowledge. Cases
  identifier: 9781526450029
  identifier: 152645002X
  identifier: http://proxy.library.tamu.edu/login
  record info:
    record content source: SGPBL
    record creation date: 190104
    record change date: 20240923171825.1
    record identifier: in00005497519
    language of cataloging:
      language term: eng