APA (7th ed.) Citation

Sawhney, M., & Goodman, P. (2017). VMock: Pivoting to succeed and scale in a technology startup company. Kellogg School of Management.

Chicago Style (17th ed.) Citation

Sawhney, Mohanbir, and Pallavi Goodman. VMock: Pivoting to Succeed and Scale in a Technology Startup Company. London: Kellogg School of Management, 2017.

MLA (9th ed.) Citation

Sawhney, Mohanbir, and Pallavi Goodman. VMock: Pivoting to Succeed and Scale in a Technology Startup Company. Kellogg School of Management, 2017.

Warning: These citations may not always be 100% accurate.