Using Amazon's Mechanical Turk for experiments on public opinion about public policy /

Online survey experiments are a useful method of testing social scientific theories. Of commonly used online convenience samples, Amazon's Mechanical Turk platform is especially useful as a relatively inexpensive means of conducting experiments. In this research methods case, I discuss how I us...

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Bibliographic Details
Main Author:	Jamieson, Thomas, active 2019 (Author)
Format:	eBook
Language:	English
Published:	London : SAGE Publications Ltd, 2019.
Series:	SAGE Research Methods. Cases.
Subjects:	Amazon Web Services (Firm) Internet surveys. Social surveys. Public policy (Law) > Public opinion > Research. Sondages sur Internet. Enquêtes sociales. Ordre public > Opinion publique > Recherche.
Online Access:	Connect to the full text of this electronic book

Description
Summary:	Online survey experiments are a useful method of testing social scientific theories. Of commonly used online convenience samples, Amazon's Mechanical Turk platform is especially useful as a relatively inexpensive means of conducting experiments. In this research methods case, I discuss how I used Mechanical Turk to study the effects of news coverage on public opinion about public policy. I describe the practical steps taken to conduct the experiment, before outlining some important trade-offs and considerations scholars should consider when using Mechanical Turk, and for experimental research more broadly. I then outline some important lessons I learned from the experiment, which I hope might be useful for scholars interested in conducting similar research.
Physical Description:	1 online resource.
Bibliography:	Includes bibliographical references and index.
ISBN:	9781526469007 1526469006