Using content analysis and survey data to study media framing of infectious diseases /

This study is based on my dissertation titled "Framing Infectious Diseases and U.S. Public Opinion," research for which was conducted between 2006 and 2011. In my study, I used both qualitative and quantitative research methods--content analysis and analysis of survey opinions to investiga...

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Bibliographic Details
Main Author: Saksena, Mita (Author)
Format: eBook
Language:English
Published: London : SAGE Publications Ltd, 2019.
Series:SAGE Research Methods. Cases.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:This study is based on my dissertation titled "Framing Infectious Diseases and U.S. Public Opinion," research for which was conducted between 2006 and 2011. In my study, I used both qualitative and quantitative research methods--content analysis and analysis of survey opinions to investigate public support for domestic and foreign policies on transnational infectious diseases in the post-Cold War era. I examined the impact of media frames on public perception of infectious diseases through content analysis of newspaper reports. I sampled stories on Severe Acute Respiratory Syndrome, avian flu, and HIV/AIDS from coverage in The New York Times and The Washington Post between 1999 and 2007. I also drew surveys of public opinion on infectious diseases in the same time from databases like Health Poll Search and iPOLL. I used statistical analysis to test the relationship between media framing of diseases and changes in public opinion. I reflect on the challenges, advantages, and disadvantages of using mixed methods in studying framing effects of media frames.
Physical Description:1 online resource.
Bibliography:Includes bibliographical references and index.
ISBN:9781526479594
1526479591