Measuring soft power in international relations /

Bibliographic Details
Main Author: Wu, Irene S. (Author)
Corporate Author: EBSCOhost
Format: eBook
Language:English
Published: Boulder, Colorado : Lynne Rienner Publishers, Inc., 2024.
Subjects:
Online Access:Connect to the full text of this electronic book
Table of Contents:
  • The soft power rubric : measuring cultural influence in international relations
  • Part one: Foundations of the soft power rubric
  • The evolution of soft power as a concept
  • How effective is soft power?
  • Measuring social interaction
  • Connecting the personal to the international
  • Part Two: Using the soft power rubric
  • Movies and popular culture as soft power indicators
  • The power of international education hubs
  • Indian emigrants as drivers of soft power
  • Russia's and China's soft power compared
  • Understanding soft power in Southeast Asia
  • The soft power leaders : global rankings
  • Part 3. Conclusion
  • Implications of the soft power rubric
  • Appendix 1: Calculating the rankings of leaders
  • Appendix 2: Soft power leaders : data tables, 1960-2020.