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Essentials of strategic management : the quest for competitive advantage /

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"The standout features of this seventh edition of Essentials of Strategic Management are its concisely written and robust coverage of strategic management concepts and its compelling collection of cases. The text presents a conceptually strong treatment of strategic management principles and an...

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Bibliographic Details
Main Authors: Gamble, John (Author), Thompson, Arthur (Author), Peteraf, Margaret (Author)
Format: Book
Language:English
Published: New York : McGraw-Hill, 2021
Edition:Seventh edition.
Subjects:
Competition.
Strategic planning > Case studies.
Business planning.
Corporations > Finance.
Planification stratégique > Études de cas.
Strategic planning.
Case studies.

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