The Coke machine : the dirty truth behind the world's favorite soft drink /
An exposé on the rise of Coca-Cola to become one of the world's most profitable and recognized brands shares unsettling reports on franchise deals in adversarial nations, the role of company products in obesity rates, and the environmental impact of its bottling practices.
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| Format: | Book |
| Language: | English |
| Published: |
New York :
Avery,
[2010]
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| Subjects: | |
| Online Access: | Contributor biographical information Publisher description http://www.michaelblanding.com/thecokemachine/ |
| Summary: | An exposé on the rise of Coca-Cola to become one of the world's most profitable and recognized brands shares unsettling reports on franchise deals in adversarial nations, the role of company products in obesity rates, and the environmental impact of its bottling practices. |
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| Physical Description: | 375 pages ; 24 cm |
| Bibliography: | Includes bibliographical references (pages 295-367) and index. |
| ISBN: | 9781583334065 1583334068 9781583334355 1583334351 |