International business : competing in the global marketplace /
'International Business' addresses the strategic, structural and functional implications of international business in firms around the world.
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
McGraw-Hill/Irwin,
[2011]
|
| Edition: | 8th ed. |
| Subjects: |
Table of Contents:
- National differences in political economy
- Differences in culture
- Ethics in international business
- International trade theory
- The political economy of international trade
- Foreign direct investment
- Regional economic integration
- The foreign exchange market
- The international monetary system
- The global capital market
- The strategy of international business
- The organization of international business
- Entry strategy and strategic alliances
- Exporting, importing, and countertrade
- Global production, outsourcing, and logistics
- Global marketing and R and D
- Global human resource management
- Accounting in the international business
- Financial management in the international business.