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Dragon multinational : a new model for global growth /

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They have had to devise clever strategies and organizational forms to achieve global coverage and compete with established giants."--Jacket.

Bibliographic Details
Main Author: Mathews, John A. (John Alwyn), 1946- (Author)
Format: Book
Language:English
Published: Oxford ; New York : Oxford University Press, 2002.
Subjects:
International business enterprises.
Corporations, Asian.
International trade.
Entreprises multinationales.
Sociétés asiatiques.
Commerce international.
Corporations, Asian
International business enterprises
International trade
Globalisierung
Multinationales Unternehmen
Internationale ondernemingen.
Internationale handel.
Online Access:Table of contents
Table of contents
Publisher description
Table of Contents:
  • 1. Introduction: Globalization from the Periphery
  • part 1. The Arrival of Multinational Newcomers and Latecomers. 2. The New Zoology of the International Economy. 3. The Acer Group: A Dragon Multinational
  • part 2. Characteristics of the Global Latecomers. 4. Incremental Expansion with Rapid Global Coverage. 5. Strategic Innovation: Leapfrogging through Linkage, Leverage, and Learning. 6. Organizational Innovation: Building Global Reach through Cellular Clusters
  • part 3. Comprehending the Impact of Global Latecomers. 7. An Alternative OLI Framework for Latecomers. 8. A Process-Oriented Account of Accelerated Internationalization. 9. Globalization and the Dragon Multinational.